1. The Ideal Way To End A Relationship
Contextual Research / The Ideal Way To A Relationship
Team: Caroline Ramsey, Natalia Gallego, Jacob Hirsch, Ackshita Senthilnathan, Sathvik Kotha
In Contextual Research Methods we were tasked to develop insights on the ideal method of a selected subject. Natalia created our concept, The Ideal Way To End A Relationship, and as a team, we spent 9 weeks conducting extensive research on the subject. We performed interviews, sensory cues, cultural probes, and surveys. Then affinitized 1000s of datapoints (about 7,000 sticky notes). All to generate a framework, provide insights, and suggest opportunities for future designers. We provided all of this data in a magazine designed & printed by Natalia and I.
